sapatos is a Norwegian family business
The family has been in the clothing business for three generations and the whole story started with grandfather Einar Theodor Drangsland who, together with his wife Dagny Drangsland, opened a manufacturing business in Lyngdal, a small village outside Kristiansand in 1948. Here they received, among other things, the raw wool that the farmers delivered for resale. They came with large paper sacks full of raw wool, which was paid for by weight. The children also helped in the operation. Among other things, they were set to check the bags. They used large sticks that they stuck inside the sacks to see if there were stones in between the wool, which the farmers did to increase the weight of the wool. If stones were found in the sacks, the entire load of wool was sent away again, because Einar refused to accept wool from those who dealt in such things.
Eventually they also opened a small shop in Kristiansand with some fabric and clothing. This was the start of the shop operation. In 1959, Einar and Dagny moved with the whole family to Skien where another new shop was established. Here he bought an old block of flats which they renovated from the ground up and opened a shop over three floors.
From left: Einar Drangsland, Dagny Drangsland, Eva Drangsland, the owner and export manager of a large leather factory in Barcelona and Tore Kjell Drangsland
The eldest son Tore Kjell Drangsland was actively involved throughout his upbringing and worked for and with his father until he took over the family business in 1985 with his wife Eva. They reorganized the operation and with a new generation, the company expanded with a total of 14 stores in the entire Eastland area. In 1999 they merged with the Varner group and took over responsibility for 29 Vivike stores. Over the next three years, they increased the concept to 53 stores before ending a constructive collaboration. The knowledge of shop management, fashion and business was still a driving force.
So in 2005 Tore Kjell came across a unique shoe concept from Brazil. It was the men's brand Ferracini with its patented sole that caught the eye. A dress shoe in leather with soft soles that breathe and transport moisture. - A unique shoe brand that can still be found in our stores today.
Tore Kjell with his experience from business and shop management saw this as an exciting opportunity. He therefore packed a suitcase full of around 50 pairs of men's shoes. He sent these to friends and acquaintances all over the country to test them on Norwegian roads and feet.
The feedback was so good that Tore Kjell decided together with his sons Tor Erik, Per Arne and daughter-in-law Monika to open a store concept based on these quality products. In 2006, the new shoe store
From left: Henriette Drangsland, Per Arne Drangsland and Monika Drangsland
In 2011, parts of the procurement were moved to factories in Portugal. It was a fruitful collaboration, which eventually laid the foundation for our own brand
Our products are known for quality in the form of good materials and unique comfort. And in May 2018 we were able to proudly launch our first
We are concerned that there should be good quality for the customer and that there should be good craftsmanship in every single shoe, bag and belt. Our unique shoe concept offers unique products and solutions, through passion for quality, knowledge and the good experience. We at
8 comments
Veldig hyggelig og lese om denne flotte og flinke familien .. virkelig å ta av seg hatten for .. kjenner godt butikken på Sandvika storsenter .. hyggelig god servise og smiler alltid uansett hvem som står bak disken der .. disse menneskene bor i Asker som en gang var mitt hus .. men bygd huset totalt om .. lykke til videre .. 💐👌👏🎈🎈🎈
Selv startet jeg min karriere i Drangsland sin butikk i Tønsberg. En fantastisk læremester og fin lederstruktur. Idag eier jeg min egen butikk og har tatt med meg mye lærdom fra han. Gøy og lese om Sapatos, elsker disse skoene. Heier på dere🙌🏻
Fantastisk historie❤️Det viser at bak denne bedriften er det en sjel, hard jobbing og masse kjærlighet. Stolt over dere😊Utrolig flinke og kreative mennesker. Dere gir glede i hverdagen og dere forsette å skaper historie😊Lykke til videre.